Xinate is a collective of ventures under one name: an esports team, a clothing label, an airsoft brand, and a creative studio. The site brings all four together and tells the story that connects them.
The problem
Four ventures with one owner pull in four directions online. A fan of the esports team never meets the clothing label. A visitor curious about the studio has no reason to trust the brand behind it. Xinate needed one place that holds the whole group and still lets each part stand on its own.
What we built
- A home page that introduces the collective and routes visitors to each venture
- Dedicated sections for the four arms: esports, clothing, airsoft, and studio
- A story section that traces Xinate from a group of friends gaming in 2021 to the company it runs today
- A mission section that states what the group stands for
- Careers and freelance pages for people who want to work with the team
- A contact section with the Oklahoma base, phone, and email
- A responsive Next.js build hosted on Vercel
How we worked
You saw a working build every week and sent feedback straight to the engineers writing the code. No account manager sat between you and the people shipping the site. The team that built it maintains it.
The outcome
The site runs on Vercel and carries all four ventures under the Xinate name. A visitor lands once and sees the full collective, from the esports roster to the clothing line. You point sponsors, recruits, and customers to a single address.